Monthly Archive: September 2016

Today’s apple Watch Apple only competitor: Rolex

Apple this time from the symbol of the identity of the luxury market turned away, and focus on fitness, entertainment and fashion direction, there is nothing wrong with the strategy.

Not long ago, apple held a press conference in San Francisco, the new second generation smart watches Watch Series Apple 2 official debut. We can see that the design of the second generation Apple Watch did not change significantly in 50 meters waterproof performance at the same time, the main attention is paid to the health and fitness function upgrade, this special built-in GPS, with significantly improved display brightness, and powerful dual core processor.

Unfortunately, apple still did not release the exact sales data Watch Apple. Maybe a lot of people will be disappointed, because there is no sales figures, simply can not see the success or failure. But it is undeniable that smart watches still just emerging products in the industry, and even a lot of people do not know what is the smart watch, and watch the size of the market itself there is no intelligent mobile phone is so big, apple chose not to publish the data but continue to improve and have no problem.

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However, apple conference mentioned an interesting topic, i.e. the first generation Apple Watch listed only 18 months, is already the world’s second largest watch brand, behind Rolex, and in the smart watch watch sales ranked first in the world in recent years, is the most successful watch products.

It is clear that in the battle with the Swiss watch manufacturers, apple did not shrink, and now has fully occupied the upper hand. However, some analysts believe that, Apple Watch sales is more obvious on the outbreak of some type of cheap, not popular in the high-end luxury market apple. More importantly, the second generation Watch Apple did not have a golden version, in turn usher in a new style of ceramic material shell. It seems, Apple seems to agree with that.

Cook in his speech also admitted that Apple has not been fully successful in the watch market.

It appears that Cook sales ranking of the charts show the apple does not meet the attitude, but not satisfied with the second position after Rolex. But the question is, why Apple will change to the high-end luxury version of the gold version of a few orders of magnitude compared to the fight against it? We also don’t know the answer, at least Apple’s strategy has changed. Perhaps Apple’s future is more willing to consider the pursuit of advanced materials? Consider other watch manufacturers can not match the material, breakthrough and follow the same ideas to create more extraordinary products?

Apple did not give the answer to these questions, however, after Apple changed strategy, next year’s Conference on the next Cook Watch Apple to get out of the first slide, we do not have to be surprised.

Apple’s products always follow a high profit model, whether it is smart phones, tablet PCs, laptops and desktops are so, and a great success. This time from the luxury market, a symbol of identity turned away, and focus on fitness, entertainment and fashion direction, there is nothing wrong with the strategy. Apple is good at making use of existing business models, but also easier to participate in the competition in the field of their own familiar.

In short, in the field of watches, there are currently placed in front of Apple’s competitors, there is only one, that is, Rolex.

Antique table collectors: the significance of the repair time


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Repair of antique timepiece like Xuan pot to practice, in order to give the chronometer gather parts into a whole miraculous skill in curing a disease, new life. “At the beginning of twentieth Century, Vacheron Constantin began from the hands of private collectors, collection agencies for antique clocks works, and carefully repair for each piece of antique clock, to return to normal operation state.” Vacheron Constantin antique table collection expert Mr. Jerome said. Since August, Vacheron Constantin has selected 25 antique watches and clocks with a sense of history to exhibit at the home of Vacheron Constantin in Shanghai.

14 years ago, from a long history of the brand to draw inspiration from the creation of the consideration, Vacheron Constantin decided to open, inventory, analysis and classification of the collection in a wooden cabinet more than 40 cubic meters of files. This is a very challenging but far-reaching project, the number of historical data gathered from this together into a rare and priceless treasure of the exclusive watch literature.” Jerome in an interview also confirmed the theoretical knowledge of the basic contribution to the antique table repair art, he said, preservation, heritage heritage is an important part of antique clock repair art. The system of literature on Vacheron Constantin’s historical heritage and sustainable innovation has played an important role. There is no denying the fact that you can get to witness, one by one in the watch is equipped with the qualifications “.

In the process of repairing antique exhibits, traceable the oldest is a 1824 Italy production moment asked pocket watch, its exquisite balance plate also engraved with the name “Vacheron”.

Antique table research work not only as a watchmaker Vacheron Constantin, a source of inspiration for designers and engineers, a brand set also gives a strong sense of belonging to the apprentice. At present, a total of 13 Vacheron Constantin watch division is responsible for the maintenance and repair of antique watches and clocks.

“Antique clocks repair rare talent also means that they have to face the huge workload, and it is a” slow “.” Mr Jerome thinks, “so really be called ‘top’ repair talent in Vacheron Constantin’s studio in the hands of a few to come over”.

“Twenty-first Century”: in addition to the maintenance and repair of antique table, you also through the collation of the literature on the clock, analysis to re evoke the traditional values. What do you think is the significance of this historic return to the current development of the brand?

Jerome: since the date of the establishment of the brand in 1755 Vacheron Jean-Marc, we have in the process of making the table, technology and knowledge of the heritage has not been broken off. One of the most basic aspects of the master is the master of the apprenticeship experience to teach, including oral instruction and formal classroom theory teaching. Subsequently, the apprentice needs through the independent observation, perception and exploration to try, and constantly enrich the practice of the technology and the process of. On the other hand, our department has been devoted to the collection of antique clocks lost in history, in order to create the brand of modern clock production continued inspiration.

“Twenty-first Century”: in the process of repairing the old clock, due to the restrictions of time and space, will inevitably encounter some technical problems. How do you overcome it?

Jerome: time is never a problem because we are willing to spend plenty of time in the long process of repairing clocks in space; also cannot tell us which problems, the studio provides sufficient space for the watch repair work. The key problem lies in the repair of top talent scarcity, although we have 13 watchmakers full-time in antique clock repair and restoration studio, but in terms of being a master top antique table repair art master, only 5, this is a very small number. At the same time, a major challenge facing how to reproduce the original appearance of the antique table is in the process of repairing it, we need to find the material to use, reproduction processing time, and even the use of machines and tools of the original. The old fixed carving knife, in the workshop to use various types of files and machines are retained in the development process of wealth, the maintenance of proper equipment repair work can help us finish after nearly a hundred years of baptism meter works

Man charm of the wind vane is not the same as the Cartire de Cartier Drive

“Hand and heart are connected, the hands of a lazy, play inside are know. The watch is connected with the time, its delicate style, will eventually be time on you.” Do not know is not Chang Chen, in the micro film “hands” to see Cartire Chang Chen shooting, this sentence deep in my heart, so I fell in love with the Drive de Cartier watch. In Chang Chen’s elegant and charming appearance, I like to see him and de Cartier Drive general accumulation and inner. Watch type: WSNM0004.


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We know that Cartire has been a pioneer in fashion in the watch industry, is the benchmark as existence, it is good at portraying the classic shell and love into the classical elements in which the deduction is not the same as the charm of fashion. The new “de Cartier Drive” was inspired by the instrument panel of antique cars. Frankly speaking, many watch series are antique cars or car elements as the source of creation, the Drive de Cartier to watch in the talent shows itself in numerous fashion, at the same time, people feel a strong sense of nostalgia, this is the classic awe, courtesy of the past.


Cartire launched Drive de Cartier watch, become a classic with excellent shape. First of all let me feel it is clean neat pillow shaped contour generous, curved lines clear texture, as if saw a man’s self-confidence and blatant. And the 40*41 mm dial size for men just fit, not artificial and seemed capable.


This watch charm Tiancheng, octagonal stainless steel crown, with a multi section synthetic spinel, against men only masculine, tough, elegant, independent of the high quality of life

Compared with steel watchband, I love Leather Watchband, because Leather Watchband looks not so tough, but slightly lighter weight, more comfortable to wear. This is just the semi Matte Black Crocodile Leather Watchband, collocation of 18 mm stainless steel folding buckle, is very delicate.

We can see that the watch table ear is small, and watchcase, watchband is perfect, all blend into one harmonious whole. The surface is polished, stylish and elegant image.Look at the exquisite silver dial, twisted cable glyph reminds me of the automobile exhaust grille, can not help but sigh Cartire really is antique elements into the watch in the car. The three point is the date display window, the six point small seconds dial leaf, blued steel and steel sword shaped blue hour and minute hands, collocation consistent Rome digital classic black, clear, bold atmosphere. The watch won my heart with a small second hand and calendar, compared to other complex functions, simple Drive de Cartier has enough.


After years of development, refining workshop movement gradually mature. Drive de Cartier watch equipped with Cartire 1904 MC type workshop refining automatic winding mechanical movement, the basic movement is one of the first batch of homemade machine Cartire watches launched in 2010 one of the workshop. For a basic movement, the power and the rationality of the layout is the key evaluation criteria. This machine uses the double barrel configuration, the calendar function is also very practical, for the movement of Polish part of Cartire is also more and more heart, in addition to the conventional clamping part Geneva corrugated grinding machine screw, for top of polishing, let people see the full sincerity.

As the independent development of the Cartire automatic mechanical movement, double spring set to ensure the lasting stability of the torque of the spring, so that the diameter of the 11 method of movement can be a long time accurate travel time. The surface uses a transparent sapphire crystal, through the back design allows us to see the sophisticated technology, precision mechanical watches as each rotation with the passage of time. In addition to water depth of 3 bar (about 30 m /100 ft)Micro film “hands” jointly launched in Cartire and Chang Chen Chang Chen, as Drive de Cartier the same interpretation of quality of life in men’s love, hand against heart, heart yu. In the life of Chang Chen gave him such a keen, independent, elegant feeling, full of time and experience accumulation, familiar with the art of life, self-confidence to live in the moment.

As far as I know, the Cartire Drive de Cartier series products should be blue balloons series of updates to Cartire’s best-selling blue balloon harvest a good reputation, and Cartire continuous innovation, further in appearance and quality, timeless elegant taste continuation of the Cartire legend, Drive de will become Cartier a classic masterpiece of Cartire.

Masculine appearance has a delicate heart, Drive de Cartier simple appearance full of masculine power, complex movement after years of temper. If let me choose, Drive de Cartier will be the most can not let go, even dial carved deep in my love. Sharp, independent, elegant watch, is the love life of the men preferred.

Patek Philippe world time watch, great adventure fearless timepiece

Since the 1884 meeting of the international meridian conference in Washington, DC, the world is divided into 24 time zones, the clock and watch brands have launched a fierce competition, the first to develop a multi time zone can display the time of the watch. In 1930s, Patek Philippe launched Patek Philippe WorldTime world watch time worldwide, with two rotating disks, can display 24 time zone. Now, the system from 1930 to 60s in the world watch time have the sale will be in a high price. In 2000, Patek Philippe once again launched WorldTime watch, and greatly improve its function, so that the user can display all the time zone conversion can adjust the watch at the same time, does not affect the accuracy of movement, lay the top brand in the world watch time leading.


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In 2006, Patek Philippe launched the 5130 world time zone watch table 37 diameter increased to 39.5 mm, and using a special ring clockwise Gu Dongbiao and a similar paragraph, special shape makes it exudes the charm of the one and only. In 2008, it launched the cloisonne enamel (Cloisonn) plate Ref.5131, dream portfolio to meet the aspirations of many connoisseurs. This year, Patek Philippe in the world watch time again to establish a new milepost, the new 5930G world time chronograph, the stopwatch and time of the two world brand specializing in complex functions in a cluster. This is in addition to the 1940 brand produced only one world time stopwatch (Op. 862442, is now in the possession of the Patek Philippe museum collections, No. P996), the market for the first time function combination. In addition, the world time watch also launched a new type of Ref.5230 to replace the old 5130, because this version of the world time zone should represent the city name, appearance and design details also has more contemporary charm.

Patek Philippe world time chronograph Ref. 5930G

Patek Philippe is famous for “honoring tradition”, but not to respect the traditional conservative but always look to the future, content with staying where one is, and get enlightenment and encouragement from. In fact, innovation is the most important of Patek Philippe’s traditional core values, but also the new exciting practical products year after year. To echo the modern traveler travel across time zones, and show the exquisite watchmaking brand innovation, Patek Philippe this year launched a new 5930G WorldTime Chronograph chronograph watch with the world time zone, world time function and the world’s first brand of the world praise the stopwatch in one, fully embody the spirit of innovation and brand “and”.

Once again, the history of glittering glory

5930G world time chronograph

As one of the world’s most respected brand watches, Patek Philippe after generation test and the momentum is not falling, the most important reason is to adhere to the “tradition and innovation” business philosophy. Patek Philippe to adhere to Geneva traditional watchmaking, even in harsh “Patek Philippe” custom mark, in order to maintain human timing for art concept; in addition, the constant pursuit of technological innovation, not only made the table first split seconds chronograph and calendar watches, more Louis and Cottier in 1930s developed the first batch of “cooperation Heure Universelle” the world time watch, and patented in 1959.

Antique Patek Philippe world time Chronograph number 862442,

1940 system, unique works

Patek Philippe common style first see functional combination

Just this year in Basel Watch Fair published the new 5930G world time chronograph, design concept is inherited the brand in the stopwatch and the world time zone in the two major fields of historical achievement and interpretation. In fact, Patek Philippe in 1940 made a world time stopwatch product (number 862442), is now in the possession of the Patek Philippe Museum (collection No. P996). The scale of modern technology and technology progress watches in the world time and stopwatch, to the two set in a complex process again and become more emphasis on conventional style, slim and elegant, still have with profound connotation, can satisfactorily solve the challenges faced by the space movement and watch design.

28-520 HU CH automatic top chain movement

New 28-520 HU CH automatic top chain movement

After all, the world time watch typical no second hand, but has a rotatable display panel and the city twenty-four hours can rotate the display, display zone represents city name and time of the city; and the stopwatch is central to the timing of second hand, thirty minutes and seconds into the scale calculator, thus, the world time Chronograph surface there are a lot of mobile display, respectively by the self winding chronograph movement and the world time drive, they must be completely fused with the operation. Results, Patek Philippe developed a new 28-520 HU CH automatic chain movement. Although it is CH 28-520 PS automatic chronograph movement based on chain (with column wheel timing mechanism and vertical clutch) and Patek Philippe world time device module and fusion, but the movement after a massive change, transfer of axes, re design and reduce the thickness of slab clamp, and minus the number of parts, called the new movement not too.

The advent of the first 5930G world time chronograph with 39.5 mm 18K white gold case,

Watch ear looks like the aircraft winglet, this is the 1940 and 50s world time watch design elements

The elegant appearance of slim

The advent of the first 5930G world time chronograph with 39.5 mm 18K platinum watchcase, watch ear looks like the aircraft winglet, this is the 1940 and 50s world time watch and the main design elements; surface with navy blue, and by hand with staggered grid decoration, is to change the time zone of the great human acquaintance sailing adventure era.

Audemars Pigeut contemporary art event in October in Shanghai, you come about!

The Swiss luxury watchmaking brand Audemars Pigeut (Audemars Piguet) in October 2016 for Chinese presentation and tabulation art feast hitherto unknown: “Audemars Pigeut and senior tabulation of Contemporary Art Exhibition” will be held in autumn October in Shanghai grand opening, show the brand’s unique essence, superior technology and timepiece to contemporary art forms. 200 pieces of precious timepieces constitute a shocking number of exhibition content, which comes from the Audemars Pigeut Museum 135 pieces of antique timepiece hitting Ai Pi Gu Don timepiece overseas public exhibition of the most. At the same time, as the Basel Art Exhibition (Basel Art) global partner, the representative works of art created by Audemars Pigeut to work together internationally renowned artists will also become an attractive part of the exhibition.           Since its founding in 1875, Audemars Pigeut (Piguet Audemars) in the history of watches and clocks to write a page immortal chapter, to create a number of the history of the first record. As the world’s only by the founding family (Audemars and Piguet two family) in charge of the senior watch brand, 140 years ago, Audemars Pigeut was born in Switzerland (Vall e e de Ru Valley Joux) Bula Susie (Le Brassus) – the cradle of the Advanced tab art. After thousands of years of wind and frost Lian Ru Valley, beautiful natural scenery from the infinite time treasure, inspired and gave birth to the independent spirit of Audemars Pigeut and break the conventional thinking. Brand to the two founders of the invention and created the world’s most eminent timepiece, create complex function and timepiece, the highest level of decoration and grinding process. This process with pioneer spirit, continues to this day, every timepiece Audemars Pigeut reflects the breakthrough and innovation of the tabulation process and aesthetic design.


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For the present brand to break through the traditional innovation legend, independent spirit and superb technology, Audemars Pigeut brand philosophy of “To break the rules, you must first master them, the title” orchestrated “Audemars Pigeut and senior tabulation of Contemporary Art Exhibition”, and will be in Shanghai in October 27, 2016 of Yuz Art Gallery’s first exhibition grand opening. The exhibition by the famous French designer Matthew Rehanil (Mathieu Lehanneur) was designed, with time cycle for inspiration, concept of 12 hours for the show, the Audemars Pigeut brand, the birthplace of family inheritance, complex function, advanced technology and tab masterpiece series Royal Oak amazing legend. The exhibition will feature 200 times across different timepiece masterpieces, including 135 pieces from the museum’s collection of antique Audemars Pigeut timepiece, the number of the hit Ai Pi Gu Don meter public display of the plurality of overseas, Audemars Pigeut created the “first”, limited edition masterpieces, rare treasures will borrow the exhibition for the first time in the China debut. In the exhibition, from the Swiss watchmaker Audemars Pigeut Ru Valley, will also be the essence of exquisite handicraft demonstration senior tabulation culture, visitors can enjoy the Audemars Pigeut process near the famous, Art beats nature.


In addition to hundreds of pieces of precious rare antique clock, a complex function of new LED Audemars Pigeut contemporary masterpiece become another highlight of the exhibition: three time table has been asked is Audemars Pigeut’s most representative senior watchmaking skills. The Royal Oak series super time to watch the launch of the 2016 SIHH Geneva Watch Fair on (Royal Oak Concept Supersonnerie), will also debut Chinese, in the exhibition, a new masterpiece after ten years of development, the time to watch the acoustic performance of unparalleled realm, three innovative patented technology to create today the loudest three chime sound, called the Audemars Pigeut in three hours of research and development master asked to make, write a new movement time watch three asked excellence.


Audemars Pigeut timepieces masterpiece from love of beauty and art and attention. Brand to the artistic world of creativity and innovation has great enthusiasm and great resonance. From the very beginning, Audemars Pigeut continues to explore similarities between art and craft, the relentless pursuit of the perfect craftsmanship and artistic spirit fusion technology. Since 2013, Audemars Pigeut as the world’s top contemporary art exhibition, Basel Art Exhibition (Art Basel) global partners, the concept of innovation exhibition hall set up in Hongkong, Basel, Basel art exhibition three Miami Beach exhibition, showing extraordinary timepiece, and support the creation of contemporary artists, designers and artists invited creative interpretation of Audemars Pigeut home Swiss Ru valley. The “Audemars Pigeut contemporary art and advanced watch” will also be the perfect combination of advanced tabs and contemporary art. The exhibition of art also is expected to, a number of internationally renowned artists to Ru Valley inspired works of art has been exhibited at the Basel art exhibition, will be the first landing in Shanghai, the famous British photographer Dan Holdsworth (Dan Holdsworth) is through the video and photos will be combined with nature and space, to explore the relationship between human and nature, time the. Audemars Pigeut birthplace of Ru Valley is his favorite places, this piece of the original source through the lens of his good will come to Shanghai. The exhibition also invited a Chinese artist to participate in and create a special artistic works, he will be the unique perspective of the art form and expression of the Chinese interpretation of the valley”. After the first exhibition in Shanghai, “Audemars Pigeut senior tabulation of contemporary art and Exhibition” will continue in a number of Global Arts tour.

Some stories, in themselves, are legends. They across the centuries, be handed down from age to age in the passage of time, the more extraordinary. Since its founding in 1875, Audemars Pigeut will uphold senior tabulation process, break the normal procedure from generation to generation independent innovation, and the pursuit of beauty and art, constantly wrote a remarkable story of time. From October 27, 2016 to November 13th, “Audemars Pigeut’s contemporary art and advanced watch”, inviting you to a list of legends.