The Rio 2016 Olympic Games will will come from all over the world top athletes gathered, to show the audience a fantastic sporting event. As the official event timing, omega (omega) glory released three new Seamaster Aqua Terra 150 meters “to attain the coaxial” watch, to commemorate the brand in tournament play an important role.
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Watch dial diameter 41.50 mm, the polishing and grinding processing stainless steel case and bracelet with the same material collocation. Case back, wear-resistant sapphire crystal mirror will run back through the beauty of a OMEGA 8500 to attain the coaxial movement. The movement can resist the strong magnetic field of up to 15000 Gauss.
To present Rio’s unique enthusiasm and vitality, OMEGA from the highly acclaimed Coppa Cabana (Copacabana) on the beach to get inspiration, the sidewalk mosaic design evolved into a corrugated pattern on the dial. Dial has three colors: black, silver and blue lacquer.
Blue and black dial, covered with Super-Luminova luminous coating of 18 K gold scales and pointers add radiance and beauty to each other, and printed with 18K gold to create the Omega brand identity. And silver dial is tie-in covered with Super-Luminova luminous coating plated rhodium scales and pointers, and with rhodium plated Omega brand logo.
Three new timepiece has extraordinary design novel and unique, add a dash of color to the Omega Seamaster Aqua Terra watches. During the Olympic Games, these watches elegant beauty will be in Omega 2016 Olympic Games in Rio will advertising in a perfect show, joint appearance and celebrity Omega Ambassador Michael – Michael Phelps Michael Phelps, Chad le – – – Klose (Chad Le clos, Jessica Ennis – Hill (Jessica Ennis-Hill) and Rory – Mike Roy (Rory McIlroy).
The new OMEGA AQUA TERRA series of hippocampal 150 meters “to watch coaxial waterproof depth 150 meters (500 feet /15 ATM). OMEGA is the three watches committed four years warranty, and will be on sale in August this year in the OMEGA store. Omega to join Michael Phelps, Richard Le, Le clos, Rory – Mike Roy and Jessica Ennis – Hill portrait showing the Rio 2016 Olympic Games advertising films
As the official Olympic Games, OMEGA glory released the 2016 Rio Olympic global advertising film. Four celebrity Omega Ambassador Michael – Michael Phelps Michael Phelps, Chad le – – – Klose (Chad Le clos), Rory – Mike Roy (Rory McIlroy) and Jessica Ennis – Hill (Jessica Ennis-Hill) the common appearance, for the brand took a series of print, digital and television commercials, wonderful interpretation of the athletes of the Olympic dream.
“Record the Olympic dream began in 1932,” this very eye-catching title of OMEGA in the Olympic Games, the overall tone of the advertising campaign. It not only highlights the OMEGA as the Olympic Games officially a long history of time, but also highlights the brand’s commitment to all the athletes, help and witness their honor and dream of fighting.
2016 Rio Olympic Games will be the twenty-seventh time for the Olympic Games as the official timing of the Olympic Games in. Over the past 84 years, OMEGA has been improving and innovating timing devices that determine the performance of the players, with a precise and professional record of the results of each race. To dream and career athletes count every minute and second, OMEGA is undoubtedly a reliable guarantee for the precise timing of the.
“Double exposure” of the shooting style, through the rich hierarchy of themes presented, let the audience is able to enter the inner world of the athletes to witness them to realize their dreams, and feel their game of hard work of source of power to adopt the advertising films.
In order to create such an image, OMEGA pictures and photography in the form of records of the four celebrities in the shooting process. Four advertising protagonist were British seven all-around player Jessica – Ennis – Hill (Jessica Ennis-Hill), South African swimmer Chad le – – – Klose (Chad Le clos), Irish golfer Luo – Mike Roy (Rory McIlroy) and American swimmer Michael Phelps Michael Phelps. Three of them have won the Olympic gold medal, and Phelps is the history of the most Olympic medals won the athletes. So proud of the results of their names and achieve extraordinary dream closely linked.
In order to create a dream like texture, the TV ad in particular, the selection of a little boy singing English songs “of Fame Hall” as the soundtrack. The song from manuscripts (the script) band songs were re interpretation, which reflects many athletes childhood determined struggle for a dream of sports. Phelps Michael was in the process of shooting the truth, and this is exactly what the film wants to convey the true feelings: “when I was a child, I want to be the greatest swimmer in history. If you ask me if I was the first time in 2000 to participate in the Olympic Games, there will be no expected to achieve today’s results? My answer is no, but I do dream of all the things that are today. And I believe I can do it, and never give up.”
In addition to the invitation of Olympic athletes appearance, the advertisement also presents the new Omega Seamaster Aqua Terra 150 meters “to attain the coaxial” watch. Three watch dial design are from the mosaics of Rio de Janeiro Copacabana sidewalk classical inspiration, wavy pattern of activity reproduce the infinite passion of the city of Rio and charming vigor.